Google Places Reviews: How to Get Them for Your Business

Google Places is a service offered by Google that lets business owners create a free listing. It is virtual real estate for business owners. Customers find local businesses easily and business owners get the word out about the products and services they offer. Customers visit the businesses listing and then write about their experiences. Customer reviews are important because they drive more business. Follow this step-by-step guide to get Google Places reviews for your business.

Step #1: Enhance Your Google Places Listing

Google Places lists most local businesses by default, without the business owner’s input. However, it is possible to improve your listing by adding a more descriptive explanation. It is worthwhile to enhance your business profile. Add more than just the basic elements provided by Google, and you are more likely to get Google Places reviews. Take the time to add more categories, photos, videos, and add any additional information you feel is relevant to your business. More information about your business invites customers to interact with your listing. As a result, more customers are compelled to write a review.

Step #2: Give the Customer Something

Now that you have enhanced your business listing, drive the customer towards writing Google Places reviews. Offer them something! Create coupons that appear right on your business listing. Google Places even gives you the ability to create mobile coupons. This is perfect for customers who are on the go looking for a listing. This is a great way to share discounts or special offers with potential customers. It is as easy as creating the coupon and adding it to your listing.

Step #3: Actively Promote Reviews on the GO

Google Places reviews are even easier to get now that Google has a new application called Hotpot. Customers can write reviews before they even leave your business! Hotpot is accessed directly through your smart phone. It finds local businesses that are close to the mobile device. There is also the option of sending personalized emails to your customers who have Google email accounts in a profile. Send a link to the Google Places review page and thank them for taking the time to write a few nice words.

Step #4: Ask Your Best Existing Customers to Write a Review for You

This is actually a very easy, straightforward solution to getting Google Places reviews. Ask for help from the customers who tell you how pleased they are with your business. Most people who receive great service are happy to write glowing reviews. They just need to be asked. After all, when people find good deals, bargains, exceptional service, etc., they love to tell others about it. Just make sure you provide easy instructions for them to follow when navigating Google Places looking to write a review.

Reviews are a great way to promote your business. Enhance your listing by adding more detail about the services you offer, provide coupons or deals to get customers interested in your business, take advantage of mobile technology by getting reviews from the phone and ask your best customers to write reviews for you. Following these steps will help you get the most out of Google. Don’t wait! Google Places reviews are an easy and necessary way for you to build your customer base.